Teresa Paiva

Professor in the area of ​​Management and Marketing at the Polytechnic Institute of Guarda (IPG), Ph.D. in Management, specialization in Marketing, domain of Consumer Behavior, holds a master’s degree in Business Sciences, specializing in Strategic Management and Business Development and a degree in Economics, and a postgraduate course Bachelor’s Degree in Management of Incubators, Accelerators and Development Centers Entrepreneurship from the University of Salamanca.

She is a certified trainer in Management and Entrepreneurship. Develops research in the area of ​​Marketing, Innovation and Education in Entrepreneurship, where he has several scientific and technical publications, and exercises activity in Trends and Product Innovation, getting involved in different collaborations with other organizations, being a consultant for the development of product innovation.

Has experience in coordinating several research projects scientific and applied science, co-financed by national and/or European funds and participates in projects co-funded by Europe. She has been an evaluator of candidate projects for funding programs and business plans, as well as a scientific reviewer, tutor and
jury of master’s and doctoral theses.